Priyanka Chopra Jonas has partnered with Bentley Motors for a new global campaign, offering a closer look at the latest generation of the Bentley Continental GT.
The collaboration marks Chopra’s addition to Bentley’s list of global ambassadors, joining names such as Greg Williams and Mai Ikuzawa, who were onboarded last year. The campaign features Chopra alongside the luxury coupe, highlighting both the vehicle’s design evolution and the brand’s storytelling approach.
With a career spanning over 25 years, Chopra has built a diverse portfolio across film, production, entrepreneurship, and global advocacy. She is also a goodwill ambassador for UNICEF and a New York Times bestselling author, with initiatives focused on education and child welfare.
Speaking about the collaboration, Chopra emphasized the craftsmanship and detail-oriented approach of Bentley. She noted that the creative process behind the campaign aligned closely with her own passion for storytelling and on-set energy.
Ben Whattam, Marketing Director at Bentley, stated that Chopra brings a fresh and authentic perspective to the brand, adding that the campaign focuses on a more natural and relaxed narrative rather than conventional advertising formats.
The latest Continental GT, now in its fourth generation, features a more refined and sculpted design while maintaining its signature styling. The model is available with plug-in hybrid powertrains, combining a high-performance V8 engine with an electric motor.
At the top end, the Continental GT Speed is powered by Bentley’s Ultra Performance Hybrid V8 system, delivering up to 772 hp and 1,000 Nm of torque. The vehicle can accelerate from 0 to 100 kmph in approximately 3.2 seconds and reach a top speed of 335 kmph, reflecting the brand’s continued focus on performance alongside luxury.
